Business Mobile App | GDPR | PintFeed

The General Data Protection Regulation (GDPR) applies to all businesses which are operating in the European Union (EU) as well as to those websites/mobile apps which are targeted to users residing in the EU. The purpose of GDPR is to give control to the EU citizens to protect their personal data. GDPR affects every company, agency, and organization that handles customers’ data.

GDPR: An Overview

General Data Protection Regulation (GDPR) 2016/679 is a new set of regulation on data protection and gives EU citizens more privacy over their personal data abide by the EU Law. The GDPR,  a fundamental human right recognized by EU, focuses to give control to citizens and inhabitants over their personal data and standardize the regulatory environment for international businesses. It came into effect from 25 May 2018.

How will GDPR affect the business?

It is essential for online businesses to comply with GDPR regulations which cover the following aspects:
  • Users have complete right to decide whether their data can be processed or not by the data controller.
  • Users have complete right to ask to delete their data if they are no longer a consumer of that specific product or service.
  • Businesses must request and receive consent to gather and process personal data from the users.
  • According to the Article 23 of the GDPR, controllers must hold and process data that is crucial for project completion.
  • If customer data is breached by hackers, the breach must be reported to the relevant supervisory body by the organization within 72 hours of awareness of the breach.
  • Failure to comply with GDPR may result in a four percent of the company's annual global turnover.

How does GDPR affect mobile applications?

Business Mobile App | GDPR | PintFeed

As discussed earlier, GDPR is also applicable to mobile apps, no matter the app is enterprise-grade or consumer app. Mobile app users are extremely growing and thus UK’s largest mobile app developer companies or UK’s outsourced companies need to check the tools don’t violate data protection rules. Any data transmission between the app and the server must be encrypted and secured to gain complete confidence of the user and must comply with the EU data privacy policies.

Data protection and privacy aspect must be taken into account right from the design phase of the app. An appropriate preparation to meet GDPR standards while app creation can add value to your business.

Some key points to keep in mind are:
  • Outline the type of data to be collected by the app
  • Clearly inform the user and obtain consent
  • Respond to user requests
  • Encrypt the user data
  • Ensure users are updated about security incidents
  • Know your technology and potential weak links

The Bottom Line

GDPR is a major step towards strengthening the data privacy. Rather than seeing it as a strict rule, take it as an opportunity to build trust with users by ensuring them a great sense of security. You will let your users know that you value them and are committed to their security by building a GDPR compliant mobile app.

About the author:
I am Aditi, a technophile who breathes technology. Just discuss the word ‘technology’ with me, and I will come up with the latest happenings and trends in the technology world. In my leisure time, I love reading books and listening music.